I listen for what people need and kindle joy from what I find, so it spreads into purpose, healing, and more joy.
I help oncology diagnostics companies get their products to clinical adoption, using regulatory experience earned the hard way.
A few threads
I build products that let people do what they had only been able to imagine.
Public company in startup mode. Circulating tumor cell liquid biopsy.
Founding member of the Parsortix team that was acquired by ANGLE. We built an instrument, consumable and assays to pull cancer cells from a routine blood draw. Carried it from bench prototype through FDA De Novo clearance and into clinical labs over four roles ending as Product Innovation Leader.
A white paper, a card deck, three Obsidian plugins.
Frameworks on why precision diagnostics stall before clinical adoption, and the tools I built to work that way myself.
More about that belowCommunity Manager, fractional.
A paid community for knowledge workers. I work with the founder on growth, and I automate the parts of member onboarding that used to be done by hand.
Visit The LibraryRegulated diagnostics doesn’t produce a portfolio. So I publish my thinking instead: the Products for People Series, on how adoption actually happens and what product teams miss.
Adoption barriers in spatial biology and liquid biopsy: why paradigm-shift diagnostics often take five-plus years to reach clinical practice, and what product teams can do about it.
Read the white paper




Try one
48 questions and counting, in five categories, that a product team should be able to answer and usually can’t. Draw one and see whether your roadmap survives it.
I’ve gotten into building software, including three plugins for Obsidian, the tool I use to capture notes and ideas. Each started as friction in my day. They’re in the Obsidian community store now, so they fix it for other people too.
I can see at a glance what I wrote by hand versus what I worked on with Claude, which makes picking a thread back up faster and more reliable.
My calendar in the sidebar with one-click meeting notes. Removes the copy-paste between what's next and where I write it down.
Collapsible groups and a canonical key order in the Properties panel, so metadata stays usable as a vault grows.
I think by writing, and ImpromptBrü is like my lab bench: notes, longer pieces, and resources at whatever stage they happen to be in. Hypothesis, experiment, result, same as it ever was. It has its own URL and its own archive. Treat it as the next room rather than a different building.
Visit ImpromptBrü ↗In my off time, I stoke my curiosity in other ways. Each of these has its own page on ImpromptBrü, if you want the long version.
If you know someone working on adoption in liquid biopsy, microfluidics, or spatial biology, an introduction or a forward counts double right now.